The QMN Weekly Bulletin

Report Details J&J’s Anti-Counterfeiting Strategies for Key Products

Nov. 29, 2013
Tamper-evident packaging and registered product trademarks are two features Johnson & Johnson (J&J) employs to minimize a product’s risk of being counterfeited or diverted. A registered trademark that is enforceable in all the regions a product will be sold enhances its security and assists in the enforcement process. Having good relationships with local customs offices and law enforcement agencies also helps in targeting and prosecuting counterfeiters.
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