Innovative Bells and Whistles Won’t Maintain Competitive Edge: Report

To remain competitive and grow in coming years, devicemakers will need to develop products that offer their customers real, advanced utility, a new report by PricewaterhouseCoopers concludes. “[G]oing forward, the value of devices is no longer only in the actual product itself. It is in how companies integrate information and services to solve larger problems such as increasing operating room efficiency, reducing length of hospital stays, avoiding unnecessary readmissions and improving patient adherence and satisfaction,” the report says.
Devices & Diagnostics Letter