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GIVEN IMAGING ANNOUNCES CMS CODING FOR PILLCAM ESO

August 16, 2005

Given Imaging Ltd. (NASDAQ: GIVN) today announced that the Center for Medicare and Medicaid Services (CMS) has determined that hospital coding for capsule endoscopy of the esophagus using Given Imaging's PillCam ESO (a miniature camera contained in a capsule designed to detect esophageal disorders) is described by AMA's CPT code 91110, along with modifier 52. For Medicare patients, hospitals can now report PillCam ESO procedures using CPT 91110-52. Non-Medicare payers may also follow this coding guidance, but may make independent coding decisions. Payment will be determined on a case-by-case basis until coverage policy is established. Coverage and payment may vary by payer.

Advanced Imaging Pro (http://www.advancedimagingpro.com/article/article.jsp?id=1422&siteSection=3)