Home » CBO: Marketing May Push Doctors to Prescribe Brands, Not Generics
CBO: Marketing May Push Doctors to Prescribe Brands, Not Generics
December 9, 2009
The Congressional Budget Office (CBO) has released a report saying some types of drug promotions may lead doctors to prescribe brand products more than
generic alternatives, the week before the House Energy and Commerce Committee held a hearing on prescription drug price inflation.