FDAnews Drug Daily Bulletin

Pharma Blog Watch

Feb. 6, 2013
Majority of Marketing Execs Say It’s Hard to Find People (World of DTC Marketing Blog)
“Fifty-one percent of top executives report that hiring has become more difficult than before,” according to a PWC report. “HR must be more tightly integrated to R&D organizational decision making and a strategic function in all cases.”  Make no mistake about it, this is a problem made worse by big pharma business model of massive layoffs and closed loop hiring. Anyone, whether in R&D or marketing, would have to have a screw loose to want a career within pharma.