Comparative Effectiveness Research 5 Strategies to Position Your Product for Maximum Value
Product Details
Do you wish they would look at the long-term consideration of total cost and the overall value associated with using your drug or device?
If so, you need a comparative effectiveness research crash course. Especially since looming mandates requiring comparative effectiveness research evaluations are on the horizon.
Industry — and more importantly, state and federal payers — is increasing the use of and support for total value metrics and sophisticated value analysis models.
For 25 years, Josh Feldstein has been at the forefront of developing total value metrics and value-based models, and teaching firms how to establish and promote a comparative effectiveness research culture.
This webinar is designed to bring you tangible tips and strategy-changing insights that will jumpstart — or beef up — your own comparative effectiveness research (CER) program.
Attend and you will learn:
- Best practices for analyzing your products and applying a “total value” metric
- How to create a corporate mindset that gets employees focused on comparative and cost effectiveness as a strategic advantage
Mark your calendar for Thursday, July 14, to hear this critically important webinar led by president of the Center for Applied Value Analysis, medical editor, and health economist Josh Feldstein in an invaluable presentation on the real-world practicalities of CER.
In 90 fast-paced minutes, you’ll learn how to:
- Design a roadmap to create a CER data collection unit
- 5 tips to maintain or boost reimbursement in the face of growing payer resistance
- Selling the sizzle and the steak — how to convey your products’ total value
- Sift clinical and product effectiveness data for clues to bigger reimbursements
- Benchmark product effectiveness data to gain an advantage with payers
- Enhance the valuation of licensing agreements
- Determine your products’ optimal price points
- And much more
Comparative Effectiveness Research is convenient to attend. All that’s required is that you be in front of a screen at the appointed time, whether you work at the office or telecommute from your office at home.
Of course, Mr. Feldstein will be on hand to answer all of your questions. Simply submit them via email, and you’ll have answers by the time the session ends.
Key people throughout your company will benefit from taking part in this event. Best of all, everyone can do so at a cost that won’t break your budget. You pay one single low registration fee per facility, regardless of how many participate. So spread the word.